About Discover Circle
I’m Emma Lawson, and I started Discover Circle after nearly four years of trying to conceive and three rounds of IVF.
Through all of it, I kept running into the same problem. There was plenty of clinical information about fertility and IVF, but almost nothing that honestly explained what the process is actually like, what the numbers really mean for someone like me, and how to look after yourself emotionally through the waiting, the appointments, and the setbacks.
So I built the resource I wish I’d had.
What this site covers
I write about the whole fertility journey, in plain language and from real experience:
- IVF explained, what the process really involves, step by step
- IVF success rates, what the numbers mean and what affects them
- The emotional side of fertility treatment, and how to cope
I don’t diagnose or give individual medical advice, and nothing here replaces the care of your own fertility team.
How we keep it accurate
I’m a patient, not a clinician, so every article is medically reviewed by a consultant in reproductive medicine, Dr Priya Nair, before it’s published. The lived experience is mine; the medical facts are checked by someone qualified to check them. We cite authoritative sources such as the HFEA, ASRM, NICE, and the NHS, and show the publication, last-updated, and review dates on every article. See our Editorial Policy for details.
Get in touch
I’d genuinely like to hear from others on this road. You can reach me via the Contact page. And please read our Medical Disclaimer: this site is for general education and support, not medical advice.